The protest is centred around the club's season ticket resale policy.
This is just my understanding and may well be inaccurate. So, if you can't attend a game you are unable to give your ticket to anyone else. Instead you can sell it back to the club and receive a pro rata price for it. The club can then sell it on to a ' tourist ' who will pay the match day price for it. This does NOT apply to season ticket+ holders.
If there's to be a protest then I for one think it should incorporate all the so called ' Americanisation ' that is taking place. I don't know of anyone that I go to the games with or those who sit near me in the LH that thinks that the match day experience is anything like what is was even as recently as last season.
Personally I think it isn't the best way of drawing attention, and in fact it could have a detrimental effect on the team if they come out to a half empty stadium.
Instead I would refuse to buy any merchandise and any food/drinks in the stadium. Monet speaks louder than not taking seats until after kick off.